As you have probably heard by now, Act! and Saleslogix were acquired by Swiftpage earlier this year. With the transition to new ownership, the Act! and Saleslogix products will surely be undergoing some exciting changes. One of the first changes is a whole new look and feel in regards to the product branding. Gone is the Sage nameplate along with the old green and black color scheme. The new branding incorporates the trademark Swiftpage orange along with a new font and graphic elements. The image below reflects the new product logos.
If you have ever undertaken a branding change in your organization, you can attest to the fact that this is a lengthy process. It may take months or longer to update every aspect of the product branding —including packaging, literature, websites, search engines and social media. In the coming months, we will also be working to incorporate the new branding into our own marketing. We will continue to keep you informed about changes to Act! and Saleslogix as they occur. Watch this blog for future updates. For more information, please contact us at 800-880-1960 or email us at info@toplineresults.com.
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