Act! Marketing Automation

Act! Marketing Automation is a feature-rich platform that can work with your current Act! database. Act! Marketing Automation is built for small business success but is scalable and adaptable based on your evolving needs.

Why TopLine for Act! Marketing Automation?

Think of TopLine Results as your marketing coach! We love teaching and thrive on data. We know what works and are generous with our knowledge and experience. We’ll share the tips and tricks we’ve learned to save you time, increase your open rates, and become as self-sufficient as you can be.

TopLine Results can assist with your Act! Marketing Automation implementation, marketing strategy and email templates. We offer training, digital creative services and monthly marketing support plans. TopLine Results has been a certified Act! partner for over 20 years, and our knowledge of Act! products is second to none. We want to show you how Act! Marketing Automation can help you reach your business goals!

Features

  • Ad-hoc and drip campaign email automation
  • Custom email campaigns that send directly from Act!
  • Analytics and graphical reports showing email effectiveness and important metrics
  • Synchronizing sales and marketing processes
  • Insight on contacts in your database

Screenshots

Homepage

Template Dashboard

Template Editor

Automation and Drip Campaigns

Act! Marketing Automation offers multiple plan options, based on your business’s needs. To find out which plan is the best fit for you, please email info@toplineresults.com.

Contact us today to review how Act! Marketing Automation can help your business.

FREE ACT! MARKETING AUTOMATION DEMO

Act! Marketing Automation Packages

Email Starter

F E A T U R E S

Kick-Off Call

Review email marketing content and strategy. Validate your AMA configuration. Apply best practices.

Groups and Target Market for Emails

Create and update one group in Act! based on your email strategy and goals.

Master Email Template

Develop one branded email template for a monthly newsletter or sales campaign. Branded template provided for future use.

Email Review

Review and sign-off prior to first email send. Provide training on email template editor and sending emails.

Email Results and Analytics

Review analytics of the email send. Train on how to use reporting features and options for follow-ups from the email campaign.

Digital Marketing Starter

F E A T U R E S

All Email Starter Features Plus:

Win-back Campaign for Lost Opportunities

Drip Campaign for an Industry

Social Media Best Practices Introduction

Graphical Video for Marketing Content

Digital Marketing Advanced

F E A T U R E S

All Email and Digital Marketing Starter
Features Plus:

Select up to 3 Digital Marketing Advanced Services (Overview of services on next page)

Note: Additional marketing support may be purchased if needed. Third-party integration/marketing software not included.

Marketing Services

Email Marketing

Need more email marketing support? Learn best practices for creating great emails that will catch your audience’s attention, and see the data and analytics that will help you make informed decisions on your content.

Marketing Analytics

Get a handle on your data and audience with in-depth reporting on CRM campaigns, Google Analytics (SEO), lead scoring and more as you build and revise your marketing strategy.

Event Marketing

Market your services and products via a webinar or event. TopLine will set-up the webinar and create up to 2 email invitations. No software purchase required.

Social Media Marketing

Build your community on a variety of different platforms through our social media training on advertising and tools like LinkedIn Sales Navigator to get leads and grow your online presence.

Website Support

Our team can offer website support for page updates and overall changes on your website. Advanced website analysis tools are available for site audits, keyword ranking and backlinking reports.

Surveys

It’s always helpful to know how your customers and prospects feel about your services. We can help you with survey development and deployment.